glassdoor sales-marketing digital marketing specialist

Digital Marketing Specialist


OCHIN is currently looking for a talented Digital Marketing Specialist to join our team!

Who is OCHIN?

OCHIN is one of the nation’s largest and most successful Health Information Networks. Here, our goal is simple: to provide solutions that promote access to quality, affordable health care for all. Our Health IT solutions improve the integration and delivery of health care services across a wide variety of practices—with an emphasis on safety net clinics and small practices as well as critical access and rural hospitals.

Our corporate office is located in beautiful downtown Portland, Oregon. Working with us, you’ll find challenging projects, a collaborative team, and some of the best employee perks around, including public transportation reimbursement, an onsite gym, wellness challenges with cash prizes, community volunteering activities, a generous PTO package! Recognized as one of the Top 100 Nonprofits to work for in Oregon. OCHIN is committed to creating a positive and enjoyable workplace for all its employees.

Position Overview

The Digital Marketing Specialist is a key member of OCHIN’s Marketing and Communications (MarCom) team. This role focuses on marketing content and graphic design. Reporting to the Corporate Communications Manager, the specialist partners to ensure OCHIN content and marketing needs are consistent, compelling and meet stakeholder needs.

The Digital Marketing Specialist leverages visual content across mediums to convey OCHIN’s mission and success. A creative and systems thinker, this role thinks through how audiences will use content across channels and is relentless in testing and optimizing.

Outcomes for Success
  • Collateral—Creates sales pieces, advertisements, infographics/diagrams, whitepapers, presentations, and more. Supports research, customer service, sales teams and partners with content team to ensure editorial calendar and marketing goals are met.
  • PowerPoint—Supports updating and maintain presentations across departments, including original content, data visualization, and key messaging aligned with OCHIN brand and strategy.
  • Key Messaging- ensures internal and external messaging is supported and aligned, works with teams across the organization to improve content and visual appeal.
  • Branding—With the MarCom team, ensure that all materials align to the OCHIN brand. Develops materials aligned with brand. Maintains and updates all collateral in alignment with brand.
  • Digital media—Supports OCHIN newsletter and assists in creative new directions. Supports social media calendar to ensure continuous development and amplification of content.
  • User Experience—Develops strategies to meet variety of audience needs and can track and proactively optimize content based on learnings.
  • Web Properties—Helps with graphics, copy, and updates for the OCHIN website, any event websites, and others, as needed
  • Other duties, as assigned
Minimum Qualifications
  • Three to five years of marketing experience
  • Solid background in content creation and graphic design
  • Expertise in Adobe Creative Suite, Powerpoint, and digital marketing tools
  • Experience in front end web design and user experience
Preferred Qualifications
  • Additional talents in photography, video, or other tools
Work Location and Travel Requirements
  • This position can be based in our corporate office in Portland, OR or remotely
  • Travel may be required based on business requirements for OCHIN Go-Live events, 1-2 trips per year
Attributes:
Our company culture is important to us. Successful candidates will identify easily with a set of character attributes, as listed below:

You are…
  • A Communicator: You possess strong communication skills and have been told you have great customer service skills; you like people and want to help.
  • A Critical Thinker: You have a mind that regularly looks for ways to find efficiencies, innovate, and make improvements where you can.
  • Process Oriented: You’re able to understand, work in, create, and improve processes.
  • A Collaborator: You’re a team player and relationship builder whose “can-do” attitude inspires others.
  • Someone Who Seeks to Learn: You are eager to listen, study, and learn new things quickly; you are resourceful and are open to regularly accepting and growing from feedback.
  • Entrepreneurial: You have proven success working in a fast-paced and changing environment; you are excited to play in a space where you’re adding value to the organization and its mission.
Organizational Disclaimer

Job descriptions are designed to outline primary duties, responsibilities, and qualification requirements, and should not limit additional duties and responsibilities assigned. It is our expectation that all employees offer their services wherever and whenever deemed necessary to ensure the success of the organization.

ADA Requirements

Constant interpersonal skills, teamwork, customer service, problem analysis, and reading, speaking, writing, and understanding English. Frequent creativity, mentoring, presentations, and teaching. Occasional decision making and independent judgment or action. Frequent keyboarding, sitting, standing, hearing, and talking.

Equal Opportunity

OCHIN is an Equal Opportunity Employer and participates in E-Verify. OCHIN does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other characteristic protected by applicable state or federal civil rights laws.

Pre-Employment Screening

This position is subject to a pre-employment criminal background check, as well as a check against the Office of Inspector General’s (OIG) exclusion list.

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