glassdoor.com sales-marketing senior copywriter (remote)

Senior Copywriter (Remote)


This position acts as the primary brand journalist on a portfolio of client accounts, working directly with the client and the consulting team to create award-winning content for the client. The senior writer plays a key role in managing a writing team to conceive and deliver clients written content. The senior writer is responsible for writing a variety of content including blogs, long-form pieces, emails, landing pages, and other miscellaneous copy. This position is also responsible for auditing the work of writer colleagues as needed. This position roughly involves 50% writing tasks and 50% administrative and management duties.

The Day-to-Day:
  • Utilize your ability to translate client strategy into creative, compelling copy
  • Work within a cross-functional team to ideate and contribute to the editorial content and content quality
  • Execute the clients brand voice, tone, and messaging
  • Create high-quality and differentiated copy in the form of blogs, e-books, case studies, headlines, web copy, emails, social and more
  • Understand the principles of inbound and content marketing strategy and the role copywriting plays
  • Own your clients brand voice to ensure it is executed across all tactics
  • Audit writer performance for style, grammar, logic, flow, repetition, and to ensure its on strategy
  • Conduct in-depth research to learn new subjects or industries as needed
  • Conduct interviews with subject matter experts
  • Practice and hone the art of narrative journalism
  • Assign in-house staff or freelancers to accounts and ensure deadlines are met
  • Provide coaching and training to writing staff
  • Other responsibilities as assigned
Experience and Education Requirements:
  • Authorization to work in the U.S. without employer sponsorship is required
  • Bachelors degree in journalism or related field
  • Minimum of five (5) years of experience with writing and writing management
  • Experience conducting topic research and the correct use of references and citations
  • Expertise in the fundamentals of inbound and content marketing
  • Agency experience writing about B2B topics
  • Experience working remotely in similar roles is strongly preferred
Our Extensive Employee Benefits Program Includes:
  • Generous compensation package with performance incentives
  • Health insurance with company contribution
  • Paid maternity and paternity leave
  • Paid vacation
  • Paid time off
  • 401(k) with employer matching
  • Flexible spend plan
  • Company-funded short-term disability and life insurance
  • Long-term disability
  • Annual leadership conference, SmartBugapalooza
  • Training budget
  • The flexibility of working remotely
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